Beer Bottle Packaging & Brand Design
2025

Objective
Create a cohesive beer brand and packaging system, then extend it into print and social media advertising that communicates the brand's warm, relaxed, golden-hour feeling.
Blush Hour Brewing Co. is a fictional brand created for a second year Fanshawe GRD class.
Process
I developed the Blush Hour Brewing Co. identity around the idea of capturing a sunset in a bottle. I created a series of bottle labels with soft floral illustrations, warm colour palettes, flavour-specific visuals, and consistent branding across each product.
After finalizing the packaging, I expanded the brand into a print ad and social media ads, using photography, mockups, copywriting, and layout design to create a campaign that felt refreshing, emotional, and ready for both digital and print use.
Medium & Software
Adobe Photoshop, Adobe Illustrator













